NICE28 - Passions, fandom, and marketing with David Meerman Scott.
David Meerman Scott is the author of twelve books including New Rules of Marketing & PR, Wall Street Journal Bestseller, FANOCRACY, and Marketing Lessons from the Grateful Dead. Scott is a marketing and business growth strategist, entrepreneur, and advisor to emerging companies.
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What we talked about...
Grateful Dead guitars.
Brian Halligan at Hubspot.
Fanocracy: Turning Fans into Customers and Customers into Fans he wrote with Reiko Scott.
Talking to strangers and generosity.
Passion is infectious. Share what youโre passionate about in your business.
Give yourself permission to break down the barriers between your personal and professional life.
The importance of travel.
The problem with polarizing people with Facebookโs algorithm.
Harry Potter, K-pop, ComicCon, and fandom.
Tony Robbins and speaking at his events.
Tony Robbins: I Am Not Your Guru documentary (Netflix).
How businesses can build and sustain strong cultures in a hybrid and remote era.
The neuroscience of video communication and landing pages.
Davidโs speaking page with video.
Read anything by Seth Godin.
Exercise every morning.
These Are The Good Old Days blog post.
โEducate and inform instead of interrupt and sell.โ
We โค๏ธ Our Listeners.
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