I recently received a LinkedIn message from a friend, who wanted to know how I have received 70 recommendations on LinkedIn. Recommendations are an essential part of your profile because would-be clients or employers want to learn more about you before working with you.
The following is my strategy for growing the number of LinkedIn recommendations on your profile.
When I complete a speaking event, training workshop or client engagement, I always ask for a LinkedIn recommendation. If you want to improve your LinkedIn profile, you must add recommendations. This is how I do it.
5 Steps to Rocking LinkedIn Recommendations
Step 1. Ask your client for a LinkedIn recommendation via email. Do so this way because not everyone uses LinkedIn regularly, so they may not see your request. Don't be presumptuous — ask them to do so only if they are totally satisfied with your work.
Step 2. When they agree to leave you one, request the recommendation using LinkedIn. Be sure to assign the recommendation request to the correct company where you currently work.
Step 3. Wait. Be patient. Give your client time to submit their recommendation. If you do not receive one in a couple of weeks, it is fine to follow up to remind them via email.
Step 4. When the recommendation has been submitted you can choose to make it appear on your profile. Be sure to activate the "Notify your network?" button, so the recommendation may appear on the feeds of your connections. Share this on your profile. You can also share a link to your recommendations by adding "#recommendations" to the url like: www.linkedin.com/in/davedelaney/#recommendations.
Step 5. Send a thank-you email. It takes time to think of kind words to compose. Be sure to thank your client. A written card is even better.
Bonus tip. If you have a testimonials page on your site, consider copying and pasting their recommendation to your page. Include their name, title, headshot and link it to their LinkedIn profile. You can see how I have done so here: futureforth.com/testimonials.
For every recommendation you receive, try to write two (or more) for people in your own network. Review your recent emails, messages, and social network interactions to find people whose work you respect. Whether you believe in karma or not, what goes around does come around. In networking it is always best to help others, so do so with a few LinkedIn recommendations today.
This article originally appeared in The Tennessean Newspaper.
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