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The Futureforth Blog

Helpful tips and articles about social media strategy, content marketing, and business networking. 

Filtering by Tag: C-C- Chapman

Forks in the Road

Dave Delaney

Fork in the RoadI had an inspiring conversation with best-selling author, consultant and speaker, C.C. Chapman, on New Business Networking Radio recently. C.C. explained that he went through a period over the summer where he had to decide what was next for his career. He had hit a fork in the road. This has happened to me before and it probably has for you. We’ll reach more forks as we move through our careers. Nobody has the same job for their whole career anymore. It is paramount to have a strong network to rely on during these transitional times.

Close members of your network like family, friends and mentors will provide you with honest feedback on what they think you should do next. Professional peers in your network will offer their advice if you ask for it. Admitting your vulnerabilities is a good way to open yourself to new relationships and to reignite stagnate ones. People want to help you.

[Tweet "A strong network will support you."]

C.C. relied on the advice of his friends and family to help push him into his new direction of launching his conscience-based consultancy, Never Enough Days.

During our conversation, C.C. spoke about ways he keeps in touch with the people in his network. I still haven’t found the perfect solution for balancing so many relationships, but there are ways you can do it better. Here are a few.

Allocate time each day to focus on your personal and professional relationships. Networking should be an essential part of your business. C.C. shared some ways he keeps in touch and I have discovered a couple of tools to help me do this too.

Conspire is a free email service that helps you keep up with your contacts. It sends a digest email to you with a mini-report of your communications. The report includes sections like your Top Contacts, people you email frequently and what your response rate is to those emails. I especially appreciate the Losing Touch section, which reveals several people you have not exchanged emails with in many days. It determines this based on how many exchanges you had previously.

Contacually is a service that you can organize the members of your network into individual buckets. For example, a new business lead goes into my New Business bucket. The bucket is set up to automatically remind me to follow up after 10 days. You can also add tags to each person. For example, C.C. specializes in helping non-profits and NGOs, so I have tagged him with each term. When a member of my network is seeking a specialist in non-profits, I can easily find C.C. and make the introduction. Full disclosure, I’m also a Contactually partner, because I find the service so invaluable.

LinkedIn Connected is an app that gives you a daily update of news from your contacts. The app reveals birthdays, job promotions and career changes. C.C. told me he uses this app to reach out and send messages to his network to congratulate them on new jobs.

On Facebook, rather than post yet another Happy Birthday message on his friend’s walls. C.C. sends them a private message using Facebook Messenger and starts a conversation. The Messenger app now allows you to record audio too, so you could even sing "Happy Birthday", if it doesn’t frighten your friends too much. I don’t think C.C. has tried this yet. I’ll let you know if he sings to me on my birthday in April.

If you have arrived at that fork in the road you should take time to reach out and chat with close members of your network. Like C.C., ultimately the decision is yours to make and you will need to have a conversation with yourself. The guidance and feedback you receive from your network will likely point you in the right direction. Take a moment to reach out to your network today to see if they may need your help. Networking goes both ways.

Listen to my interview with C.C. Chapman. His insight and stories will help inspire and inform you as you reach your next fork.

BOLO Conference Networking Tips

Dave Delaney

BOLO Conference at the Hotel Valley HoIn October, I will be heading to Scottsdale, Arizona to speak at the BOLO Conference at the Hotel Valley Ho. Each year Agencyside bring together advertising professionals to interact and learn from an array of amazing speakers. Past years have included friends I really respect in this industry like, C.C. Chapman, Jay Baer, Scott Stratten, Tim Hayden, and Tom Martin. The good people at BOLO invited me to write a guest post for their blog about conference networking. A theme in my book, New Business Networking, includes always trying to build your network before you need it. Too many people get stuck between jobs and clients because they are don't have a solid network of contacts to reach out to when they most need it.

I decided that my post would include a few tips to prepare for BOLO. However, these tips can be used for anyone attending an upcoming conference. Drop over to check out the post, I have included tips for using Twitter Lists, a free listening tool, business cards, and your personal pitch.

Are you going to BOLO? Let's be sure to meet there in October.

Amazing Things Will Happen

Dave Delaney

I often reflect on the key players in my own personal network who have helped to make amazing things happen in my career. One person who immediately comes to mind is C.C. Chapman. In 2007, I attended the Podcast New Media Expo (PNME, now known as Blog World Expo). I had been listening to C.C.'s Managing the Gray marketing podcast frequently. When I learned that he was going to be present at PNME, I knew we had to meet. I reached out and he immediately invited me to his Hey Homefries Breakfast.

His breakfast was a casual opportunity to network with other great podcasters. It's where I met Chris Brogan, Gretchen Vogelzang and Paige Heninger from Mommy Cast; Clinton from Comedy 4 Cast; musician Matthew Ebel; Molly Lynn, and other great people.

C.C. Chapman has gone on to become a best-selling co-author of a fantastic book on content marketing called Content Rules. I highly recommend this book! You should also pre-order purchase his upcoming new book, Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness.

C.C. ChapmanHere is my interview with C.C.

D - How do you define "networking"?

CC - Meeting people and connecting with them. Best when done face-to-face, but if you are helpful and friendly social tools allow you to do it with anyone around the globe these days.

D - We first met at your own networking breakfast, Hey Homefries, at the 2007 Podcast New Media Expo. What inspired you to create that event?

CC - That was so much fun. Of course I didn't think of it as a networking event. I had a popular podcast and wanted to meet some of my listeners so I invited everyone to breakfast. Sitting down over a meal is one of the best ways to get to know people and I'm a huge fan of breakfast so it was a fit.

Just thinking back to that has me smiling right now in a big way. Of course it also has me a bit sad since you and I haven't had a chance to do our SXSW Burger & a Beer in a bit and I miss that.

D - We will catch up in person soon. You co-wrote the excellent, best-selling book, Content Rules with Ann Handley. How does content marketing apply to professional networking?

CC - Now that is a new question. I thought we had been asked all of them with the book, but you found a new angle.

Networking gets better the more you know about someone. If people meet at an event, they are going to go home and find out more about that person and the first place they are going to look is online. If that person has videos, photos or writing that can be consumed then suddenly you know more about them.

Plus, as more people get into moment sharing, you'll see sides of them that you might not otherwise. For instance, following me on Instagram shows a lot more of my life than you'll find on any other network.

D - You hosted some of the first successful podcasts, Managing the Gray and Accident Hash. You now host Digital Dads and the video podcast, Passion Hit TV. How has podcasting helped you build your network?

CC - Podcasting was and is an amazing technology. Being able to push out audio or video updates around the globe with a few clicks is pretty damn amazing.

Audio usually gets overlooked, but think about it for a minute. It is much more intimate than video because you are in someone's ears. You are walking with them, commuting with them, at the gym or in the car. That is powerful and builds to deep rooted connections.

I mean I've been listening to Howard Stern for years and I feel like I know him. It is still weird to see him on television since the majority of the time I'm only picturing him in my head as I listen to him on the radio.

D - Networking is a two-way street. I always stress that we should aim to help others before we consider asking for something in return. Would you agree? What are some ways you recommend helping others?


Oh wait, you want more details? *grin*

I think that one of the most important things you can do in this world is help others. We grew up being taught the golden rule and if you want other people to help you when you need it than you need to be a good person and help others first.

This is a cornerstone of my book Amazing Things Will Happen that is coming out soon. I firmly believe that if you want your life to be as fulfilling as possible than you've got to be a good person and a big part of that is helping others.

D - Your upcoming book has me excited. Can you share anything about the book yet?

CC - What I'll tell you (and you are the first person I'm talking about it to actually) is that it is the book I've always wanted to write. The whole time I was writing it I kept telling myself that it was the book I wanted my kids to read to make their life fulfilling.

It is a collection of what my mentors have taught me over the years. Lessons I've learned that help me be the success that I am and I wanted to share them with others in the hopes that they will help them too.

Listeners of Managing the Gray are certainly going to know what to expect from it. I think it is going to be a shift for some people who might only know me through other channels.

D - Do you have anything else you would like to share?

CC - I want to thank you for doing this. It has been fun to watch your evolution over the years and I love this next step.

Oh and I can't wait till the next time I'm in Nashville. The last time I was there was the day before the floods and I want to come back.

D - Thanks for the interview C.C. How can people find you?

CC - The easiest place is on my site or ping me on Twitter @cc_chapman.


Photo from Flickr by Becky Johns