The Difference Between a LinkedIn Endorsement and Recommendation
Dave Delaney
What is the difference between LinkedIn endorsements and LinkedIn recommendations?
Recommendations take time and effort to compose and are far more valuable than endorsements.
Endorsements are like Facebook's old poke feature. They are a quick and easy wait to nudge someone to say hello, like the poke button was. LinkedIn endorsements are a smile and a nod, while a recommendation is a hug or a high-five.
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If you want to make someone's day write them a recommendation. Do it when you have worked with the person and can vouch for how talented they are. Recommendations are far more appreciated by your LinkedIn connections than endorsements.
If you just want to say hello, you can endorse a person for something with the click of your mouse (or tap of your screen). Try to make it a habit of sending them a message after you have endorsed them. A message takes a little time and is much more human than a click of button.
Here's how LinkedIn explains endorsements:
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